Brand Identity

Fabio Pozzetto Personal Trainer

Fabio Pozzetto is a personal trainer based in South London. He is the founder of the LGTBQ + community group the Weekending.

The branding for Fabio’s online business is visually linked to his other venture while retaining its own specificity.

The clean, straight forward logo and eye-catching colour scheme were developed for web and for printed marketing material.